Boba
BOBA is an experiment by Multiply
Launched on February 3, 2026, the day the agency opened
A simple example of how IP grows
When a strong team builds it right
Web3-native animation studio
Animated GIFs that spread on Twitter, Discord & chats organically. Clients already earned 20M+ views.
Problem
Feeds swallow them. Communities forget fast.
Solution
Assets engineered to be reposted.
Result
Your community repeats your brand in public.
We turn brands into culture and communities into active believers. So people share, react, and stay.
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